SHAPE THE FUTURE OF PRIVACY WITH USERCENTRICS
Usercentrics is a global leader in data privacy and privacy-led marketing solutions. We believe there is no need for a trade-off between growth and privacy compliance. Our vision is to unlock the potential of data privacy to empower a thriving digital ecosystem. We work with companies to create a healthy balance between data-driven business and privacy-led marketing for every size of enterprise. Our customers build trust with their users through improved transparency and control to drastically improve marketing and monetization, while achieving full privacy compliance.
As we continue to expand our market presence, we are seeking a highly experienced and strategic Vice President of Communications to join our leadership team.
The Vice President of Communications will be responsible for overseeing and integrating three critical pillars of our communications strategy: Content, Product Marketing, and Brand & Communications. This senior leadership role will focus on driving brand awareness, developing full-funnel content strategies, and crafting compelling external communications. The ideal candidate will possess extensive experience in B2B SaaS, demonstrate strategic internal influence, and exhibit exceptional external communication skills.
Your Tasks
Strategic Leadership & Vision
Develop and implement a comprehensive communications strategy that aligns with the company’s business goals and objectives.
Provide strategic direction for content, product marketing, and brand & communications teams.
Cultivate a strong, cohesive brand identity and ensure consistent messaging across all platforms.
Own the category creation, from strategy to implementation.
Content Management
Oversee the creation and execution of a full-funnel content strategy to engage and convert target audiences.
Ensure content is aligned with the company’s voice, brand guidelines, product specifications, and market positioning.
Collaborate with internal teams and freelancers to produce high-quality content, including whitepapers, case studies, blog posts, and webinars.
Product Marketing
Lead the product marketing team in developing compelling product narratives and go-to-market strategies based on user insights.
Drive the creation of enablement materials, product collateral, and competitive analyses.
Work closely with product management and commercial teams to ensure alignment and maximize market impact.
Brand & Communications
Enhance brand awareness and reputation through strategic communications initiatives.
Oversee external communications, including public relations, social media, and influencer relations.
Manage relationships with key media outlets, industry analysts, and other external stakeholders.
Category Creation & Thought Leadership
Position the company as a thought leader and innovator in the industry.
Develop and execute strategies for strategic category creation and market differentiation.
Identify opportunities for executive speaking engagements, industry awards, and other visibility-enhancing activities.
Team Leadership & Development
Lead, mentor, and inspire the teams reporting into this role: Content, Product Marketing, and Brand & Communications.
Foster a collaborative and innovative team culture.
Provide ongoing training and development opportunities to support team growth and success.
You Bring
Minimum of 10 years of experience in communications, with at least 5 years in a senior leadership role within a B2B SaaS environment, and at least 5 years of experience in known brands (either B2B or B2C);
Proven track record of developing and executing successful branding and communications strategies;
Strong understanding of content marketing, product marketing, and brand & communications management;
Exceptional written and verbal communication skills;
Ability to influence and collaborate with senior executives and cross-functional teams;
Experience managing external communications, including PR and social media;
Strategic thinker with a passion for innovation and category creation.
Don’t meet every single requirement? Studies have shown that women and people of color are less likely to apply to jobs unless they meet every single qualification. At Usercentrics we are dedicated to building a diverse, inclusive and authentic workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles.
About us
We are driven by our values #BeBrave, #BetterTogether, #LeadbyExample, #InnovateWithPurpose, #PassionForPrivacy, #GiveBack and #ComeAsYouAre. They show what we believe in and how we work. They help make our team special and guide us in everything we do. They're the heart of our company and inspire us to do our best every day.
We strive to create a diverse, equitable, and inclusive environment (DEI) where everyone feels valued, respected, and empowered to reach their full potential. We believe that our different backgrounds, experiences, and perspectives are our greatest strengths — so we are committed to building with them as we foster innovation and drive our success.
We recognize that this is an ongoing journey. We commit to listening and to continuous learning, growth, and improvement. By embracing DEI principles, we will create a more just and equitable society, and we are proud to play our part in making this vision a reality.
We are #BetterTogether.
