Usercentrics is a global leader in data privacy and privacy-led marketing solutions. We believe that privacy is a driver for growth in a data-driven world. Our vision is to unlock the potential of data privacy to empower a thriving digital ecosystem. We work with companies to create a healthy balance between data-driven business and privacy-led marketing for every size business. Our customers build trust with their users through improved transparency and control to drastically improve marketing and monetization, while achieving full privacy compliance.

We are looking for a data-driven Growth Marketer with a strong focus on customer retention and lifecycle marketing. As part of the Growth Retention team, you will own initiatives that increase user engagement, reduce churn, and drive long-term customer value by working closely with product, data, and design teams. This role requires a unique combination of strategic thinking, data-driven decision-making, and hands-on execution.

• Retention strategy: develop and execute marketing-driven retention strategies focused on engagement, churn prevention, and win-back.
• Lifecycle campaigns and flows: design, implement and manage multi-channel campaigns and flows (email, in-app, etc.) to improve user engagement and reduce churn.
• Segmentation & personalization: leverage behavioral, and product usage data, combined with insights from customer research, to deliver targeted and personalized content and experiences.
• Experimentation: run A/B tests and cohort-based experiments to optimize messaging, timing, and channels for maximum impact.
• Data analytics & insights: monitor retention KPIs and report performance with actionable insights.
• Content development: create and optimize content (emails, in-app messaging, flows, etc.) to support both product and marketing-led initiatives.
• Collaboration: partner with Product, Design and Data teams to align retention initiatives with product improvements and customer feedback.

• 3–5 years of experience in growth marketing, or lifecycle marketing, ideally in SaaS or digital products.
• Strong analytical skills with experience in data tools (Amplitude, Google Analytics, etc.).
• Proficiency with marketing automation platforms (e.g., HubSpot, Pardot).
• Deep understanding of user segmentation, personalization, and lifecycle marketing best practices.
• Ability to balance creativity with analytical rigor in decision-making.
• Excellent project management and cross-functional collaboration skills.

Nice to have

• Experience in product-led growth (PLG) environments.
• Familiarity with subscription models and metrics.
• Proven track record of designing and running successful retention strategies and campaigns.
• Exposure to customer success initiatives or in-product engagement strategies.

Don’t meet every single requirement? Studies have shown that women and people of colour are less likely to apply to jobs unless they meet every single qualification. At Usercentrics we are dedicated to building a diverse, inclusive and authentic workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles.

• Joining Usercentrics means becoming part of a fast-growing, diverse and international team of tech enthusiasts and entrepreneurially-minded who build our success story together
• Company culture is important to us - we strive to continuously develop a positive, vibrantand inspiring environment that enables everyone to thrive both personally and professionally
• Get involved! We have plenty of initiatives and love to see people from all department enthusiastically participating and shaping our future together in different cross-department projects
• Your work-life balance is important to us too - we offer flexible working hours, hybrid working and the possibility of workcations (in accordance with our company policy)
• We always remember to have fun along the way, both in our day-to-day work and at our regular team events on site in our offices in Munich, Copenhagen, Odense, Lisbon and Prague or online
• You are the most valuable asset to our company which is why we’re happy to offer awesome benefits like our personal development budget, job-related language courses and a lot more (depending on your location) to focus on your well being