Location
Hybrid in Prague (minimum of 2-3 days a week from the office)
SHAPE THE FUTURE OF PRIVACY WITH USERCENTRICS
Usercentrics is a global leader in data privacy and privacy-led marketing solutions. We believe there is no need for a trade-off between growth and privacy compliance. Our vision is to unlock the potential of data privacy to empower a thriving digital ecosystem. We work with companies to create a healthy balance between data-driven business and privacy-led marketing for every size of enterprise. Our customers build trust with their users through improved transparency and control to drastically improve marketing and monetization, while achieving full privacy compliance.
We are looking for a Measurement Content Lead, a senior content expert with deep experience in marketing measurement, analytics, and measurement implementation.This role goes beyond hands-on writing - aiming to shape and own the measurement content strategy, mentor peers, elevate Usercentrics’ voice as a thought leader in measurement, and drive measurable business results through content excellence.
As a senior individual contributor, you will remain highly hands-on in content execution while also steering strategy, performance evaluation, cross-functional alignment, and long-term planning for measurement-centric content.
This role sits in the Web Experience team and is a hands-on role for a creative communicator who thrives at the intersection of marketing, product, and technology. You’ll collaborate closely with the SST GTM Lead, Growth Marketer, Product and Product Marketing Manager to create content that drives product activation, conversion, and customer education within the Marketing Measurement (MM) space.
You Bring
- 6+ years of content experience in SaaS, analytics, marketing technology, or related technical domain, including significant experience with marketing measurement, analytics, and measurement implementation.
- Strong track record of developing and scaling content strategies that drive measurable business outcomes.
- Subject matter expert in marketing measurement and digital measurement fundamentals (analytics, tagging, signal collection best practices, server-side tagging, consent implications).
- Excellent writing, editing, and storytelling skills — with the ability to tailor tone and depth for different audiences (from technical to business).
- Comfortable producing content across multiple formats: long-form guides, ad copy, documentation, and scripts.
- Experience working with analytics, SEO tools, and performance data to inform strategic decisions.
- Understanding of performance marketing and PPC campaigns (Google Ads, Meta Ads, etc.) and how each system connects into the entire adtech ecosystem.
- Familiarity with Google Tag Manager (GTM), including setup, troubleshooting, and best practices for Server-Side GTM.
- Understanding of SEO best practices and experience collaborating with SEO specialists.
- Highly organized, detail-oriented, and able to manage multiple projects simultaneously.
- Strong communicator and collaborator — thrives in cross-functional teams with marketing, product, and design.
- Curious mindset with a passion for simplifying complex technical topics.
Skills & Attributes- A self-starter mindset with the drive to take ownership, operate independently, and thrive in a demanding, fast-paced environment.
- Creative problem-solving and a proactive drive to make a measurable impact.
- Excellent written and verbal communication skills, with the ability to craft clear, persuasive storytelling and localize messaging for different audiences.
- Highly analytical, comfortable building frameworks to measure success and demonstrate impact.
- A collaborative team player skilled at influencing stakeholders and driving alignment across functions.
Nice to have:- Ability to read and understand HTML, JavaScript and browser cookies to effectively communicate tagging and implementation requirements (a strong plus).
- Experience with analytics platforms (e.g., GA4, BigQuery), GTM/SST tooling, and privacy tech ecosystems.
- Prior public speaking, industry contributions, or published thought leadership.
Don’t meet every single requirement? Studies have shown that women and people of colour are less likely to apply to jobs unless they meet every single qualification. At Usercentrics we are dedicated to building a diverse, inclusive and authentic workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles.
About us
We are driven by our values #BeBrave, #BetterTogether, #LeadbyExample, #InnovateWithPurpose, #PassionForPrivacy, #GiveBack and #ComeAsYouAre. They show what we believe in and how we work. They help make our team special and guide us in everything we do. They're the heart of our company and inspire us to do our best every day.
We strive to create a diverse, equitable, and inclusive environment (DEI) where everyone feels valued, respected, and empowered to reach their full potential. We believe that our different backgrounds, experiences, and perspectives are our greatest strengths — so we are committed to building with them as we foster innovation and drive our success.
We recognize that this is an ongoing journey. We commit to listening and to continuous learning, growth, and improvement. By embracing DEI principles, we will create a more just and equitable society, and we are proud to play our part in making this vision a reality.
We are #BetterTogether.
